- "Eva-Karin stepping up to lead marketing is natural and obvious as we now focus on growing further, first in the Nordic region and then in more markets. It feels safe with her long and heavy experience of communicating with our largest and most important customers," says Pelle Tunell, CEO and co-founder of Plant.
Plant has developed a software that enables the construction and real estate industry to carry out climate calculations with a high level of automation and user-friendliness. The company has doubled its turnover four years in a row.
- "It's fantastic to be given increased confidence and to be involved in driving Plant's journey forward. My focus now is to build even stronger and more scalable marketing here in the Nordic region. When the foundation is in place and we set our sights on new markets, powerful and strategic marketing will be crucial," says Eva-Karin Svan.
Eva-Karin has worked with marketing at Plant since 2022. She comes most recently from the trade organization Byggföretagen, which represents about 4,000 companies. There she was responsible for web, social media and newsletters and led a comprehensive digital shift. Eva-Karin has a total of 12 years of experience in marketing and communication.
Eva-Karin will lead the work to further develop Plant's marketing and communication in connection with the company's continued expansion.
